Nutella discounts spark chaos in French supermarkets
PARIS — Brawls have broken out in French supermarkets as shoppers scramble to get their hands on discounted jars of chocolate and hazelnut spread.
Chaotic scenes were filmed in several supermarkets across the country operated by the Intermarche chain, which offered massive discounts on jars of Nutella.
The promotion, launched on Thursday, reduced the price of more than a million 950-gram jars from 4.70 euros ($5.85) to 1.41 ($1.75).
In one video posted on Twitter, customers are seen shoving each other and shouting as they try to get as many jars as possible. According to Le Parisien newspaper, shoppers started to fight in the northern town of Ostricourt, prompting police to step in.