Eastlink rolls out exchange plan to allow customers to customize channels
HALIFAX — Cable provider Eastlink rolled out a unique plan Tuesday that allows customers more flexibility in selecting what TV channels they want to watch.
The Halifax-based company, which serves markets across Canada, says people will be able to customize their packages by swapping out channels they don’t want from about 150 channels in the TV Channel Exchange.
Eastlink CEO Lee Bragg said customers won’t be able to switch out the same channels on a nightly basis and must have an existing package of channels over and above the so-called skinny basic, which includes about 30 channels.
The new system will be for more “fulsome” TV customers who already have 50 or more channels in their Essentials Plus or Maestro bundle, he said.