‘Flava in Ya Ear’ rapper Craig Mack dies in South Carolina
WALTERBORO, S.C. — Former rapper Craig Mack, best known for the platinum 1994 hit “Flava in Ya Ear” has died in South Carolina.
Colleton County Coroner Richard Harvey says the 47-year-old Mack died at his home in Walterboro around 9 p.m. Monday. Harvey said it appeared Mack died of natural causes.
The Long Island, New York, native helped launch Diddy’s Bad Boy Entertainment with his first album, “Project: Funk da World.” It was anchored by “Flava in Ya Ear,” which was nominated for a Grammy. The remix also included LL Cool J, Busta Rhymes and the then up-and-coming Biggie Smalls. His follow-up single, “Get Down” went gold.
“Craig Mack you were the first artist to release music on Bad Boy and gave us our first hit. You always followed your heart and you had an energy that was out of this world. You believed in me and you believed in Bad Boy,” Diddy said on social media on Tuesday. “I will never forget what you did for hip-hop. You inspired me, and I will continue to try to keep inspiring others. We will always love you.” #badboy4life”