McDonald’s pulls radio ad encouraging fast food over museum visits
McDonald’s Restaurants of Canada has apologized and pulled a national radio ad that encouraged people to buy its fast food offerings rather than visit a museum after Canadian museums pushed back.
Company spokesman Adam Grachnik said the 15-second ad, which played-down how interesting a dinosaur museum could be, was meant as a humorous promotion and in no way meant to offend.
“We appreciate that museums are trusted, respected and informative places about Canadian culture and apologize for any offence,” he said in an email.
Tracy Calogheros, CEO of Exploration Place in Prince George, B.C. raised concerns about the ad after hearing it on a local radio station.